It helps to create a website so that search engines could easily scan it. To increase the chances of getting a desirable rank, different companies use search engine optimization (SEO). This way, the link to your web page will hit the top of the inquiry results, and most likely the first that the user clicks on. If you owe a website, you definitely want it to be attributed to the highest ranking. The role of search engine optimization (SEO) Such indexing helps to classify scanned content so that it matches the user’s search query.įinally, the last stage of this process is ranking, the goal of which is to provide the user with the highest quality and most relevant result. Spiders or crawlers are special programs that visit different web pages, scan headlines, key phrases, and content, collect information, and assign an index to it. Now it’s hard to imagine what we would do without them.Īn average user enters a query into the search bar and gets the list of links which can contain relevant information without thinking about the amazing and complex steps leading up to the final result.īut understanding how the search engines work will facilitate your business growth as it will become visible and therefore accessible to potential customers. We all know such Internet search giants like Google, Yahoo!, Yandex, Bing, etc. What is a Search Engine, and how does it work?Ī search engine is an interactive and regularly updated tool that helps you with finding needed information on the vast expanses of the Internet by means of keywords and phrases.
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